Monday, January 10, 2011

Don't Let Anyone Fool You. Part 1 (Flyers).

$6 Per Month? No Annual Contract? Hm?! Sounds too good to be true? Well, it is.

The idea of these misleading advertisements is to make you pick up the flyer in your hands and call to find out more details.

Do you think when you call they will give you those details? Here is what's going to happen in most gyms when you call:
  • Receptionist will transfer you to a sales person or she will take your phone number for "someone" to call you back. As soon as you give out your phone number be prepared for annoying follow up phone calls every so often.
  • Sales people in most gyms are not allowed to give out prices over the phone, so you'll be invited to visit the gym.
  • If you decide to visit the gym, be prepared for a thorough brainwash and pressure to join NOW!   
The idea of $6 per month with no annual contract is to make the process of joining NOW easier. Let's look at the small print of the same flyer to figure out what will happen sometime later if you do decide to join NOW. Click on the picture below to enlarge, after you're done reading hit the Back button in your browser:

Aha! So it appears to be $6 per month is only for the first two months. What happens after? Starting from the 3rd month you will be enrolled for the regular price which may vary from $50 - $90 or more per month.
No annual contract trick is used to get you to the door, grab your banking information with the hope that you'll forget to cancel your membership after initial two months.  As soon as first two months passed you may be immediately obligated to a 12 months contract.

Always read small print of all flyers and your membership agreement before you put your signature down.

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